Nationwide — Meet Love Atiya, the first 25-year old unschooled Black woman to launch – not one, two or three – but four self-love inspired businesses; with her newest business being Ethereal by Love Atiya.
Films like Mean Girls often portray homeschooled children as extremely socially awkward, highly intelligent, yet very strange. Atiya, however, spent her entire life trying to change that narrative. In fact, by the age of four, she had already opened her first business.Thanks to a beautician glueing a weave to her scalp; at the age of eighteen, Love Atiya lost a patch of her hair in the front of her head, as well as her confidence.
Fortunately, she began to do an extensive amount of research until she was able to grow her “edges” back. A few years later, she lost her edges again; but thanks to her new found knowledge, she knew the perfect mix of oils that would grow them back even faster!
After moving from New York City to Atlanta, GA, Love Atiya’s hair product addiction grew, as did her frustration. Why was it so hard for her to find a product that didn’t contain water, alcohol, a paraben or a word she couldn’t pronounce? That’s when Ethereal by Love Atiya was born.
Love Atiya’s signature product, Ethereal Hair Growth Oil, has stunned the world with its cruelty free, vegan, aromatic, detangling, hydrating and thickening abilities.
The expansion of the company continued on Valentine’s Day with the release of Love Atiya’s latest confidence boosting product The Ethereal Rhassoul Clay & Turmeric Face/Hair Mask.
She comments, “I changed my name to Love Atiya in 2015 because I felt like I was lacking the self love I needed in order to flourish. I wanted everyone I came across to approach me with love.”
“Once I truly began my self love journey and saw how beautiful life became, I knew I had to share this feeling with the world. All of my businesses involve self love in some way,” she continues. “I found a way to weave love into my photography business The Lens Goddess, my Self Love Workshops for youth and in the stories I tell through my production company, Love Atiya Productions.”
Ethereal by Love Atiya is perfect for women and men who are in search of loving themselves again. She says her company’s mission is to show their customers how Ethereal and fulfilling self care can make them feel, and how amazing it can make their hair feel and smell!
Love Atiya thanks her mother for the years she spent encouraging her to embrace and adore her natural hair. Who knew it’d take one home grown product to help her grow a more beautiful relationship with her hair, her confidence and herself.
To support Love Atiya, vist her official web site at LoveAtiya.com
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Ethereal By Love Atiya